Expert's Note
Read below the details of why and how Purple pushing a lawsuit against Honest Mattress Reviews, due to claims about Purple mattresses containing anti-tack and harmful powder.
How It Began
Ryan Monahan founded the website Honest Mattress Reviews in 2016 to offer impartial, truthful mattress reviews to the general audience. Soon later, Monahan releases a piece in which she claims Purple employs an anti-tack powder on its mattresses that harms your body irreparably. A number of movies and articles regarding purple powder are posted after the article.
Monahan claims that he has contacted Purple several times to inquire about the powder that is applied to their mattresses, including its composition and the safety of inhaling it.
Purple asserts that Monahan is purposefully assaulting it in order to damage its reputation in addition to asserting that these allegations are untrue. Monahan and GhostBed CEO Mark Werner are allegedly working together as business partners to harm Purple's standing in the mattress sector.
Details Of The Case
Purple took legal action against Monahan and Werner in February 2017. Purple filed a restraining order to compel Monahan to take down the false information from the Honest Mattress Reviews website while the lawsuit is in court. Werner and Monahan disagree with the order and deny any family ties.
Purple claims that their powder is secure. In an effort to establish their involvement in the slander campaign, Monahan and Werner conduct their own private inquiry.
What They Uncovered
Purple's inquiry turned out to be successful because it identified a link between the accused. They spoke with Monahan frequently and learned that he was the GhostBed Chief Brand Officer.
It has come to light that the accused planned the assault on Purple. They hired a new marketing director as Monahan tried to hide his relationship with GhostBed (who still reports to him internally).
Furthermore, GhostBed pays $10,000 each month to Monahan's other business, Social Media Sharks (via the firm Achieve). These conclusions support Purple's claims that GhostBed engaged in a paid slander campaign.
The Verdict
The Honorable Judge Bee Denson said that Werner and Monahan deliberately spread incorrect and misleading information about Purple mattresses in order to mislead both the court and customers.
In February 2018, the case was resolved, and Purple received sanctions for fair legal fees and expenses.
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